For supplement & nutra brands

Chargeback automation for
supplement & nutra brands.

Rebills disputed as unauthorized, "I cancelled" claims, packages that supposedly never arrived, product that "didn't work". DisputeDash answers every one with the right evidence, across every brand and MID you run, for a flat monthly fee.

DisputeDash is flat-fee chargeback automation that ingests disputes from your processors, builds a reason-code-specific evidence package from your checkout, subscription, support and carrier data, and submits it before the deadline. It started as the internal tool of a multi-brand health-supplements operator, so subscription billing, multiple MIDs and monitoring-program pressure were the starting point, not an afterthought.

12,000+
Disputes automated
$4.2M+
Recovered
87%
Win rate

Built inside a 15-brand supplements operator: 12,000+ disputes automated, $4.2M+ recovered, 87% win rate since January 2026 (whole population). Not a cherry-picked subset. Read the origin story.

Why supplement brands get disputes, and the evidence that wins each

Supplements combine the dispute drivers of subscription billing, cold paid-social buyers and subjective results. Each dispute type is won on different proof. DisputeDash reads the reason code and gathers the matching evidence automatically. For the full background, see our guide to supplement chargebacks.

DisputeWhat the customer saysEvidence DisputeDash assembles
Unauthorized rebill / friendly fraud
Visa 10.4, Mastercard 4837
"I didn't authorize this charge" or "I don't recognize this", often on a rebill they knowingly signed up for.Visa Compelling Evidence 3.0: two or more prior undisputed orders from the same cardholder, matched on IP, device, account or shipping address, compiled into a prior-transaction document. Rebills inherit the signup order's IP so they qualify. Plus subscription and billing history and customer activity.
Cancelled subscription
Visa 13.2, Mastercard 4841
"I cancelled and was still charged."Subscription and rebill history with start date, cadence and past charges, plus the cancellation record (or proof that no cancellation arrived before the billing date), pulled from Chargebee, Skio or your checkout. Customer emails and support history, and your terms of sale.
Item not received
Visa 13.1, Mastercard 4855
"My order never arrived."Carrier tracking and delivery status across 1,200+ carriers, proof-of-delivery scan, shipment label, and the delivery address matched to the order.
Product unsatisfactory / not as described
Visa 13.3, Mastercard 4853
"It didn't work" or "it wasn't what I expected."Order details and invoice, an order-page screenshot showing what was sold, your refund policy and terms, and the support conversation showing whether a return or refund was ever requested.
Friendly fraud on one-time orders
Visa 10.4 and other fraud codes
A real customer disputes an order they placed, after the product shipped.Payment authorization results, page-view history and customer activity, delivery proof, prior order history under CE3.0, and support records. See friendly fraud in DTC.
Every evidence item is visible before it is submitted, and you can edit or replace any of it, or set a brand to manual review and approve each package. Evidence availability depends on what your connected platforms record. See the full evidence library.

The rebill problem with Compelling Evidence 3.0

CE3.0 is the strongest answer to a Visa 10.4 friendly-fraud chargeback, but it needs prior orders that match on IP or device. Subscription rebills are merchant-initiated and carry no customer IP of their own, which locks most subscription brands out of the rule. DisputeDash traces each rebill back to the checkout that started the subscription and carries that signup IP and shipping address forward, so a disputed rebill can qualify. It runs automatically on every Visa 10.4 case and is on by default.

CE3.0 makes a materially stronger case, not a guaranteed reversal. How CE3.0 works in DisputeDash.

Connects to the stack supplement brands actually run

The evidence that wins subscription disputes lives in several systems. DisputeDash connects to each one and pulls the right records the moment a dispute opens.

11 processors, natively

PayArc, Braintree, Stripe, PayPal, Square, Adyen, Checkout.com, Klarna, Finix, Airwallex and Shopify Payments. Disputes from every MID land in one queue.

5 checkout platforms

Order, customer and fulfillment data from UltraCart, Shopify, WooCommerce, CheckoutChamp and ClickFunnels, including the funnel checkouts common in nutra.

Subscription, support, carriers

Subscription and cancellation history from Chargebee and Skio, support conversations from Zendesk and Gorgias, and tracking across 1,200+ carriers at our cost. All integrations.

Every brand and every MID in one workspace

Supplement operators rarely run one store. DisputeDash was built for a 15-brand portfolio, so multi-brand is native rather than bolted on.

Unlimited brands, no per-brand fees

Every plan includes unlimited brands, processors and team users. Adding brand number six costs nothing extra.

Per-brand control

Each brand gets its own processor accounts, rebuttal templates, policies and automation settings. Run one brand on full auto and another on manual review.

Portfolio-wide analytics

Win rate and dispute volume by brand, processor and reason code. Radar flags repeat disputers across brands and rebill-cycle spikes that point at a billing or cancellation problem.

Visa VAMP, Mastercard ECM and your MIDs

Supplement merchants often sit on high-risk MIDs where acquirers watch dispute ratios closely. Visa's VAMP combines fraud reports and disputes over settled transactions, and Mastercard's Excessive Chargeback Merchant program measures chargebacks against transactions. Check where you stand with the chargeback ratio calculator.

Winning a dispute does not remove it from your Visa VAMP ratio.

VAMP counts disputes when they are filed, whatever the outcome. Representment recovers the revenue on a chargeback that already exists, which is why it matters, but it does not shrink the count. What lowers the ratio is fewer disputes being filed in the first place: clear billing descriptors, renewal reminders, easy cancellation, refunding before a customer escalates, and fixing the products or rebill cycles that generate disputes. Any vendor that says its win rate will fix your VAMP standing is overselling.

Where DisputeDash fits today

DisputeDash wins the disputes you receive and, through Radar, shows you what is driving the count so you can fix the cause. Pre-dispute prevention alerts (Ethoca, Verifi) are on our roadmap, with no date yet. Today, keep your current alert vendor alongside DisputeDash: alerts resolve what they can before it becomes a chargeback, and DisputeDash fights the chargebacks that still land. More background: VAMP explained and what counts as a good chargeback ratio.

Flat monthly pricing. You keep 100% of what you win.

Supplement disputes are often small-ticket and high-volume, which is exactly where a percentage-of-recovery fee hurts. DisputeDash charges a flat fee by dispute volume, never a share of recoveries.

Starter
$149/mo
Up to 100 disputes a month.
Growth
$499/mo
Up to 400 disputes a month.
Scale
$999/mo
Up to 1,000 disputes a month.

Unlimited brands, processors and team users on every plan. A free analytics tier with no card, and a 45-day free trial on paid plans. See full pricing, estimate your return with the ROI calculator, or see what your disputes are costing you with the free chargeback audit.

Further reading for supplement operators

Frequently asked questions

Does DisputeDash work for supplement and nutra brands?
Yes. DisputeDash was built inside a 15-brand supplements operator, where it automated 12,000+ disputes, recovered $4.2M+ and holds an 87% win rate across the whole population since January 2026. It handles the dispute types that dominate the category: unauthorized rebills, cancelled subscriptions, item not received, product unsatisfactory and friendly fraud.
Can DisputeDash win unauthorized-rebill chargebacks on subscriptions?
It applies Visa Compelling Evidence 3.0 automatically on every Visa 10.4 case. Subscription rebills carry no customer IP of their own, so DisputeDash carries the signup order's IP and shipping address forward to each rebill, letting a disputed rebill qualify. It adds subscription and billing history from Chargebee, Skio or your checkout. CE3.0 makes a materially stronger case, not a guaranteed reversal.
Will winning chargebacks lower my Visa VAMP ratio?
No. VAMP counts disputes when they are filed, whether you win or lose. Winning recovers the revenue but does not take the dispute out of the ratio. Lowering the ratio takes prevention: clear descriptors, renewal reminders, easy cancellation, early refunds, and fixing the products or rebill cycles that drive disputes. DisputeDash Radar helps you find those causes.
Does DisputeDash offer prevention alerts like Ethoca or Verifi?
Not today. Pre-dispute prevention alerts are on the DisputeDash roadmap, with no date yet. You can keep your current alert vendor alongside DisputeDash: the alerts resolve what they can before it becomes a chargeback, and DisputeDash fights the chargebacks that still land.
Can I run multiple brands and MIDs in one DisputeDash account?
Yes. Every plan includes unlimited brands, processors and team users, with no per-brand fees. Each brand has its own processor accounts, rebuttal templates, policies and automation settings, and analytics roll up by brand, processor and reason code across the whole portfolio.
Which processors, checkouts and subscription platforms does DisputeDash connect to?
11 processors natively (PayArc, Braintree, Stripe, PayPal, Square, Adyen, Checkout.com, Klarna, Finix, Airwallex, Shopify Payments), five checkout platforms (UltraCart, Shopify, WooCommerce, CheckoutChamp, ClickFunnels), Chargebee and Skio for subscriptions, Zendesk and Gorgias for support history, and carrier tracking across 1,200+ carriers.
How much does DisputeDash cost for a supplement brand?
A flat monthly fee by dispute volume: Starter is $149/month for up to 100 disputes, Growth $499/month for up to 400, and Scale $999/month for up to 1,000. There is a free analytics tier and a 45-day free trial. DisputeDash never takes a percentage of what you recover.

Built for supplement brands. Priced flat.

45-day free trial on paid plans, free analytics forever. Connect your processors and the next dispute is handled.

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